Big Honda Dealership Gets Bigger

Disclosure: the Honda Dealership in this case study – Rick Case Honda, Davie, FL is our client. Over the last couple of years we’ve had the opportunity to see strong leadership, sales planning, and technology implemented effectively at their dealership. We felt a little bit … [Read More]

Case Study: Toyota Dealer’s Market Share and Re-Activation – SOAR

This is a brief case study of a marketing campaign to “lost customers” and “conquest opportunities” at Brown’s Toyota in Glen Burnie, Maryland (just south of Baltimore) to drive sales, service, and market-share leveraging the SOAR (Service Opportunity Access for Retention) data found on the Toyota Dealer … [Read More]